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Data Studio: Google’s native option for data visualization

I have had several conversations with fellow marketers where they tell me how still in 2020, they use Excel or Powerpoint documents to review data from their digital campaigns and Google Analytics reports and generate insights. Clearly all this data retrieved manually and then displayed in graphs. Would you believe me if I told you that you can automate this operation through a completely free Google tool? That’s right, its name is Data Studio and it’s Google’s native data viewer.